Top 5 Social Apps Performance in Argentina, Q3 2024

During the third quarter of 2024, the top social apps in Argentina showcased diverse performance trends in terms of downloads, revenue, and active user engagement. Here's a detailed look at the metrics for each app, based on data from Sensor Tower.

TikTok from TikTok Pte. Ltd. demonstrated a strong presence in Argentina with weekly downloads peaking at around 208K in mid-August. The app's revenue fluctuated, reaching a high of approximately $33.7K in late August, while weekly active users remained consistently high, averaging around 11M throughout the quarter.

Instagram saw a steady increase in downloads, culminating in about 172K downloads by the end of September. The app's revenue generally ranged between $18K and $23K, with a slight peak at $22.6K in the last week of September. Active users hovered around 16M, indicating stable engagement.

Threads experienced significant growth in downloads, particularly in late September, reaching approximately 237K. Although it didn't generate revenue, the app's active user base expanded robustly, climbing to over 3.5M by the end of the quarter.

Facebook Lite from Meta Platforms, Inc. maintained a consistent download rate, averaging around 110K weekly. Revenue showed a gradual increase, peaking at about $7.1K in late September. Active users stayed robust, averaging nearly 20M throughout the period.

Finally, mi ANSES displayed an upward trend in downloads, with a notable peak of 55K in the last week of September. The app maintained a steady active user base, averaging around 370K, which indicates a solid engagement despite the absence of revenue generation.

These insights into the app performance reflect the dynamic nature of the social media landscape in Argentina. For more detailed analytics and insights, visit Sensor Tower.